Tagged as: packaging design

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Interviewed for Store Brands Magazine – How to Elevate Private Label Packaging

Our founder, Danielle, was interviewed in Store Brands Magazine discussing our process on elevating private label packaging. It isn’t just about good design and standing out on shelf, its also understanding who your brand audience as well as what your product environment is. Read and learn more about The Creative Pack as well how to […]


Interviewed on The Packaging Unboxd Podcast

Our founder, Danielle, was interviewed on the Packaging Unboxd podcast with Evelio Mattos discussing all things private label. How do you get private label brands to compete against national brands? How your consumer knows what they want, and in turn as how you deliver what they need. Also, do you use personas to build such […]


Open Market

Tucked away in a nondescript business plaza off of buzzy Wilshire Boulevard in the heart of Koreatown, you will find Open Market. It’s a bit of an odd duck compared to the other businesses, it’s warm and inviting storefront stands in contrast to the drab corporate offices that populate the business park. Not just a […]


A’Cappella – Starting a Brand From Scratch

Does chocolate make you sing for joy? Well this chocolate will, one bite and you’ll be singing A’Cappella.  For way too long, chocolate has gone down the path of one-note flavors, coming up flat on innovation. A’Cappella Chocolates lets the rhythm of their imagination guide their creations – from chocolate snacking barks, chocolate caramels, truffles […]



La Terra Fina is a host-forward brand – made for the consumers who want to spend more time in the moment and less time in the kitchen. Following the rebrand in 2018, The Creative Pack has continued to work with La Terra Fina to roll out the design on all, existing and new products. From […]



We are honored to have our design for Levain Bakery Ecommerce featured on the Pentawards Trends Report 2021-2022, and to be highlighting the importance of diversity and inclusivity in illustration and packaging design. For the first time ever, Pentawards released a Trends Report featuring 10 key trends identified from this year’s competitions that will continue […]


think! Launches New Eye-Catching Protein Oatmeal

‘Eat well, live well, feel great!’ are words to live by according to health conscious brand, think!® (formerly thinkThin). Following a recent redesign to their famous High Protein Bars, we partnered with think!® to update their line of Protein + Fiber Oatmeal Cups and Cartons. The design objective was to integrate their new colorful branding […]


Packaging Re-Design for Silva Sausage!

Family owned & operated since 1967, Silva Sausage Co. is a California-based sausage house that carefully crafts gourmet meats and distributes nationwide. While Linguiça is their signature product (quite possibly the best Portuguese sausage in the US), Silva has expanded well beyond their own traditions and have captivated their diehard audience with an exceptional range of pork, beef, and chicken […]


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