Meet Heather — the OG TCP member. She’s been here since day one, dreaming up the kind of mind-blowing concepts that somehow go from “wait, what if…?” to sitting proudly on grocery shelves. Creative powerhouse? Yup. Strategic brain and copywriter extraordinaire? Also yes. When she’s not building mood boards that spark a thousand ideas, she’s […]
+
We’re thrilled to announce the launch The Good Collective™ – a new exclusive wellness brand. The Good Collective™ offers clean label, high-quality wellness products made with purpose – for people, planet, and community. In partnership with INFRA, our team has designed 29 SKUs, launching in 3 high-demand wellness categories. Look for The Good Collective™ in 100 INFRA member stores across the nation.
+
A Modern Refresh That Stays True to Lolly’s Playful Roots When it came time to refresh the Lolly’s brand, our goal was clear: modernize the visual identity while staying true to the playful, premium spirit that sets Lolly’s apart. The result is a bold redesign that’s both refined and joyful — just like the chocolate-covered […]
+
This year, The Creative Pack celebrates its 11th anniversary! To mark the occasion, Danielle and the team traveled to sunny Santa Barbara for their annual retreat. Sometimes referred to as the “American Riviera,” the city is known for its beautiful beaches, Mediterranean climate, Spanish Colonial architecture and burgeoning food scene—perfect ingredients for a weekend getaway. […]
+
Meet Emily. She’s your go-to contact at TCP, making sure every project runs smoothly from kickoff to final delivery. Emily is the bridge between clients and our creative team, keeping communication clear and timelines on track (even when designers want to keep perfecting forever). Beyond project wrangling, she’s our in-house expert on plants, fitness, and […]
+
Since The Creative Pack is now 11 (Wow, time flies!), we thought it would be a great time to reintroduce ourselves and help you get to know the team better. Over the next months, we’ll be sharing a bit about each team member—from how long they’ve been with TCP and what their favorite part of […]
+
10 years ago, in February of 2014, The Creative Pack gathered for the very first time. We were 3 team members strong, and we lived by the mantra ‘Work Hard, Play Hard’. In fact, that message hung on the wall, over our desks in the form of an old Thrift shop painting. A $10 upcycle, […]
+
Good things come in small packages. Kittens, cupcakes, mobile phones…your neighborhood market? Enter Lady & Larder, a tiny slice of heaven located on a busy stretch of Pico Boulevard in Santa Monica. While the diminutive shop may lack the everyday essentials compared to a conventional grocery store, they more than make up for it with […]
+
Brrr it’s cold outside. Warm yourself up with Mother’s Market Organic Broth. Great to make soups or to enhance your rice, sauces and vegetables. As part of the Mother’s Market private label program, the Organic Broths follow the current look and feel of the brand – clean, modern and impactful in its minimalism. It’s easy […]
+
Our founder, Danielle Kidney, was interviewed for KLS’s Together Talks. Learn how The Creative Pack became The Creative Pack – from Danielle’s journey from working for an agency to creating her own, to how Danielle approaches business as well as the highs and lows of being a business owner. Click here to read the full […]
+