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Microgrocery Overview

For over two years, we’ve been visiting, sharing, and reporting on microgrocery stores—also known as Shoppy Shops, a term coined in Emily Sundberg’s viral article—around Los Angeles. As designers in the food CPG world, we were intrigued by this new breed of store, distinct from the regular grocery stores we shop at on weekends. These […]

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The New Style Grocery Store Popping Up in Los Angeles

For me, going to a grocery store is not just pushing around a cart and checking off items on a shared notes app. It’s like walking through a museum, discovering the new items on the  shelves and studying the products and their packaging to almost find its greater meaning. While taking my time studying the […]

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