In this episode of DTC Pod, our founder, Danielle, breaks down the behind-the-scenes process of creating packaging that not only looks great but also delivers on function, compliance, and scalability. She covers everything from the earliest stages of design and competitor audits, to the nuances of materials, regulatory requirements, and print production. Danielle shares practical […]
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Our Founder, Danielle Kidney, was featured on podcast The Irresistible Factor. Learn all things CPG from the importance of branding and how it can impact one’s business as well as the challenges and common missteps Danielle has observed within CPG space. Click here to give it a listen!
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Our founder, Danielle, was interviewed on the Packaging Unboxd podcast with Evelio Mattos discussing all things private label. How do you get private label brands to compete against national brands? How your consumer knows what they want, and in turn as how you deliver what they need. Also, do you use personas to build such […]
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