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MOTHER’S MARKET ALKALINE WATER WINS A 2023 GDUSA HEALTH & WELLNESS DESIGN AWARD
Mother’s Market, a Southern California based grocery store, is passionate about health. Their devotion to fresh & organic foods has helped nourish their community and customers for years. And that doesn’t stop when it comes to bottled water. Their alkaline water is yet another amazing product that will give you all the hydration you need to be at your best!
We are excited to share that we nominated Mother’s Market Alkaline Waters into the Graphic Design Health and Wellness Awards and it won for its innovative design within the health and wellness space.
Using the Mother’s Market private label design and branding as a starting point, our team designed water with the product and category cues in mind – adapting the Mother’s design to be product and sku specific. The Mother’s signature heart diecut shows that each product is made with love, care and thoughtfulness. The bottle’s minimalist and sleek design graphically represents the clean, crisp, and refreshing water inside. This simple and clean design truly embodies what the product is while creating impact on shelf.
“The annual GDUSA Health+Wellness Design Awards™ competition honors graphic excellence in this fast-growing, hugely important and high-profile arena. Our 2023 showcase is large and highly selective, winnowed from over 3,000 entries, featuring work by design firms, agencies and institutions encompassing traditional medicine and healthcare, healthy lifestyles and choices, and public and community health initiatives. As we pivot to a post-pandemic era, the winning pieces represented here lead to a breathtaking insight: effective, engaging and intelligent design has a vital role to play in our personal and collective healthy, wellness and safety. Just when we need it the most.”