We are celebrating a 10 year partnership with La Terra Fina. They make delicious, easy food you’d be proud to call homemade. Dips and quiches for all occasions, handcrafted with simple ingredients. We have supported them through 100s of artwork files, concepts of new flavors, products and tiers, a re-design, photography, and more. We have a created a brand with strong brand recognition that also has flexibility to work across multiple different products, flavors, and sizes. Its timeless look has kept loyal customers repeat buying while also attracting new customers through its joyous, inviting and fresh design. It has been a true collaboration with La Terra Fina to continue to push the brand forward and to continue to inspire bringing people together through great food.
Since 1983, La Terra Fina has been making food you’d be proud to call homemade: real, premium, crave-able food that’s at the center of every great get-together.
Their delicious dips and quiches are sold throughout the US, Canada, and Mexico. Consumers truly love the products, but over time La Terra Fina products began to lose impact on shelf as a new wave of clean, conscientious fresh food brands entered the market with more powerful branding & design.
The new word mark represents the human touch that goes into everything they do and make. The handmade letterforms move in a joyous, musical rhythm that represents the personality of the brand while the rubber-stamp seal reinforces La Terra Fina’s long standing commitment to quality. This adds a subtle experiential moment for the consumer.
La Terra Fina is a host-forward brand – made for the consumers who want to spend more time in the moment and less time in the kitchen. We gave them artfully placed watercolor swashes and fresh ingredient photography for an inviting, own-able spirit – chopped, tossed, and ready to share.
In partnership with Hornall Anderson, we re-ignited La Terra Fina with a dynamic rebrand to set them up for success and a long-term position in the marketplace.
2024 |
GDUSA 2024 Graphic Design Awards – La Terra Fina Gourmet Mascarpone Honey & Jalapeño Dip |
2024 |
GDUSA 2024 Package Design Awards – La Terra Fina Jalapeño Pepper-Jelly Dip |
2021 |
GDUSA Graphic Design Awards – La Terra Fina Tzatziki Feta Dip |
2021 |
GDUSA American Package Design Awards – La Terra Fina Spinach & Artichoke Frittata |
2018 |
The Dieline – Food Brand La Terra Fina Gets a Dynamic New Makeover For Their Range of Products |
2018 |
World Brand Design Society – Consumer Brand Redesign for Quiches, Dips and Spreads |
2018 |
Packaging Of The World – La Terra Fina Rebrand |
2018 |
GDUSA American Package Design Award – La Terra Fina Dips & Spreads |
2018 |
GDUSA American Package Design Award – La Terra Fina Quiches |
2018 |
Creativity 48th International Print & Packaging Awards – BRONZE – Dips & Quiches Range |