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The Creative Pack & INFRA Launch The Good Collective™ Brand

We’re thrilled to announce the launch The Good Collective™ – a new exclusive wellness brand. The Good Collective™ offers clean label, high-quality wellness products made with purpose – for people, planet, and community. In partnership with INFRA, our team has designed 29 SKUs, launching in 3 high-demand wellness categories. Look for The Good Collective™ in 100 INFRA member stores across the nation.

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